The influence of social media is growing stronger over online marketing industry because no one can deny the power of recommendation. Small businesses and companies try to create a niche on the seek recommendation from there for promotion and branding. Facebook was reining the social media marketing kingdom so far. But now it seems that its monopoly will be put to an end with Google+, Google’s new social media site [...]

Project Titan is perhaps Facebook’s answer to Google. Google-Facebook rivalry is nothing new to internet users. Recently the search engine behemoth denied Facebook the access to Gmail. The news report read “Google has effectively blocked Facebook from accessing the Gmail Contacts API “. And now the social networking leader is about to present its own mailing website ‘http://mail.facebook.com’

With Google recently launching its own URL shortening website URL shortening has made it into the trending topic of discussion among SEO professionals. Today there are several URL shortening websites with bit.ly and tinyur being the most popular ones.

It has been more than 7 days since Google confirmed the influence of site speed in web search ranking. Site speed is a signal that Big G is considering with many others and it may not be a strong ranking factor as of now. But the ball has started rolling – if the webmasters do not review site speed now and take suitable steps to make them load faster, it may be too late!
Here are some free tools (suggested by Google) that can be used to test and improve site speed:

Continuous effort to offer better user experience is what makes Google different from others. And that is the reason, Google is putting so much stress on website loading time. How much time your website takes to load is a factor Google is likely to consider to rank your website!
Just think: a user runs a Google search, Google displays the results, and then when the user clicks on a link, it takes several minutes to load the page! Why should Google list such a web page that annoys its user? Logical!

Are you one of those who believe that Social Media cannot return satisfactory profit and that investing in Social Media is a total waste of money? Then this post is for you!

You simply cannot ignore social media anymore; if you do then you are going to lose something for sure. Google has integrated real time search with its web search. Logged in users can see relevant updates from their social networks.

Google is back into action with Google Friend Connect – another social network platform for websites (and of course blogs) without going anywhere else. Ok, it is not just another social network as we have seen so far. As Google puts it – “Google Friend Connect provides a core set of social gadgets such as member management, message board, reviews, and picture-sharing”. And everything is there in a small java [...]

Today I noticed an interesting thing. I was searching for some linkbaiting tips and found this article “13 linkbaiting tips that may sell”. I knew it was written for article syndication. I searched the title in Google.com as “13 linkbaiting tips that may sell” to find out how many sites syndicated that article. (There was nothing great in these articles being syndicated all over the web.) But the interesting thing [...]